Shirting for the guys: Alexander West
by Holly Wilensky
Aug 18, 2010 | 18349 views | 0 0 comments | 789 789 recommendations | email to a friend | print
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Photo: Alexander West
The perfect men’s dress shirt requires two things: you, and Queens-based men’s custom shirt designer Alexander West.

A native New Yorker, the finance guru turned fashion designer once had an idea for him and the guys sharing his office: “Come to work with a shirt that actually fits!”

He had in mind the man who has to buy a size up just to get the right fit in the neck or the shoulders, or who has to move a size down due to a disproportionate body. These were common problem West was often faced with when looking for appropriate work attire, and with that the Alexander West line was born.

Alexander West offers the hard-to-fit man a solution to the common “off-the-rack” problems. Is your neck too large to fit standard sizing? Is there too much fabric around your middle even though the shoulders fit properly? Are the shoulders too tight? Are your arms too long to fit regular length sleeves? If any of these problems sound all too familiar, please note that AW will come to your finicky fitting rescue.

Get fitted in one of three ways:

1. Visit to learn all about the ways to order a custom shirt online. Follow the video tutorial and have someone take your measurements. (It's super easy to do!) To design your shirt online, fill out your measurements on the appropriate form, then choose your stylings and fabric. You'll get a perfect shirt designed just for you, delivered right to your doorstep.

2. Call the corporate office in Long Island City at 1.866.647.1740 and connect with an AW custom shirt specialist. They will make an appointment for you in their Manhattan Showroom. At your appointment they will help you choose your fabric from over 1200 selections. From there you choose your collar, cuff, front, back and bottom. They provide you with a consultation and personally take your measurements. Expertise is included at no extra charge.

3. Visit the walk-in showroom at the new Limelight Marketplace, 20th Street at 6th Avenue, Manhattan. On the first floor in the Festival of Shop you will find Alexander West at your beck and call. No appointment, no hassle, no hidden fees or costs. Come in during your lunch break, get measured by an AW Shirt Specialist and have your perfect-fitting custom shirt waiting for you at the Limelight location.

Once you confirm your measurements, AW keeps your pattern forever. They ship anywhere in the world, take phone and online orders, walk-ins and appointments.

Your excuse for wearing a shirt that doesn’t fit? You don't have one! You just haven’t tried Alexander West yet, is all. If you’re a woman and need the same outstanding fit in your dress shirts, AW has you covered too. Bring in a shirt that fits you well and they’ll copy the fit exactly for you!

Prices range from $125-$195 depending on fabric selection, with delivery in 3 to 5 weeks. An affordable approach to the custom men’s dress shirt, superior customer service and the finest quality are three things you will take away with you. Once you try it, you're sure to become an Alexander West customer for life.

For more bargaining tips, fashion education and custom shirt inspiration, please visit

“Your bargain fashion superhero!”
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